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Saturday, January 18, 2025

Rowan County's men's football teams receive $3,031,288 in 2023

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Dr. Anthony J. Davis, President of the Livingstone College | Livingstone College

Dr. Anthony J. Davis, President of the Livingstone College | Livingstone College

Rowan County spent $3,031,288 on men's collegiate football teams in 2023, an increase of 20.8% over the previous year, according to the U.S. Department of Education.

This translates to roughly 21.8% of all spending for sports teams at the two universities in the county during the 2023 season.

The average sports expenses at Rowan County have grown 85.1% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Men's Football Team's Expenditures in Rowan County in Last 5 Years
YearFootball Team's Expenditures% from grand total sport team expenditures
2023$3,031,28821.8%
2022$2,509,56822.4%
2021$1,501,65314.4%
2020$2,535,66722.7%
2019$2,888,87025.3%

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